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Professional Program


DMCAJ | B.A.MCAJ | M.A.MCAJ


Master of Arts in Mass communication, Advertising & Journalism


With the rising boom of media industry and increasing significance of mass communication in today’s world, Mass communication has become one of the most preferred career avenues. It provides wide exposure of creativity to the students like-advertising, radio, website, television etc.

Programme

Masters in Mass Communication, Advertising and Journalism

Programme Code 709
Duration Min. Duration 2 Year
Max. Duration 4 Years
Eligibility Criteria Graduation in any stream or its equivalent
Fee Head For Indian Students
Tuition Feee Rs. 40,000/- per semester
Examination Fee Rs. 1000/-

Semester I

Code Subjects Credits
MAMCAJ11 Print Media 4
MAMCAJ11 Mass Communication 4
MAMCAJ13 Communication Theory and Research 4
MAMCAJ14 Media Technology 4
MAMCAJ15 Practical 4
MAMCAJ16 Project-Viva 2
Total 18

Semester II

Code Subjects Credits
MAMCAJ21 Human Communication 4
MAMCAJ22 Broadcast Journalism 4
MAMCAJ23 Introduction to Journalism 4
MAMCAJ24 Mass Communication and Society 4
MAMCAJ25 Communication Skills 2
Total 18

Semester III

Code Subjects Credits
MAMCAJ31 Reporting and Editing 4
MAMCAJ32 Introduction to Advertising 4
MAMCAJ33 Introduction to Public Relation 4
MAMCAJ34 Advertising Design & Principle 4
MAMCAJ35 Project Report 2
Total 18

Semester IV

Code Subjects Credits
MAMCAJ41 Introduction to Production Technology 4
MAMCAJ42 Media Appreciation 4
MAMCAJ43 Introduction to Photography 4
MAMCAJ44 Mass Communication Ethics & Laws 4
MAMCAJ45 Project Report 2
Total 18
UGC Approved Industry Integrated Courses|PhD|MPhil|MTech|M.Arch|B.Arch|B.Tech|B.Ed|M.Ed|Hotel Management|Journalism and Mass Comm.|

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